Macquarium is pleased to announce a new strategic alliance with Banter Technology to support the development of the next generation of voice-driven experiences. The Banter Intelligent Conversation Platform allows brands to create conversational experiences that can then be deployed across multiple smart speakers, in-app voicebots and chatbots, and even IVR, allowing for a high quality conversational experiences in all channels.
You can now watch Will Payman, VP of Strategy at Macquarium talk on the rise of voice technology. Will was speaking at CXTalks, Atlanta, and his 10 minute presentation was one of several presentations that focused on innovation and customer experience. In this talk he proposes that we are at the beginning of a new experience revolution and that voice technology is following a similar trajectory to that of the smartphone and mobile apps. This revolution will effect ever business in the same way as the smartphone did.
At CX Talks Atlanta 2018, Will Payman (VP of Strategy at Macquarium), gave a compelling presentation on the growth of voice experiences. He takes us back to June 29th, 2007 when the smartphone was launched. He reminded us how many industry pundits questioned its viability, yet it soon began to play a role in every step of a customer's journey. 10 years later, there are now 230M smartphones in the US, with over 70% of adults owning one.